Tradition Meets Innovation in Sports Equipment
Celebrating a century of excellence in crafting high-performance sports gear trusted worldwide.

A 100-Year Legacy of Excellence
For over a century, STAG ICONIC has stood at the forefront of sports equipment manufacturing. Established in 1922 by Lala Arjan Das Kohli, the company blends tradition with cutting-edge innovation to deliver world-class sports gear trusted by athletes, federations, and distributors. With a mission to elevate sports globally, we combine passion, precision, and sustainability to ensure excellence in every product.

Made in India, Trusted Worldwide
Our advanced 108,000 sq. ft. manufacturing facility, powered by over 300 skilled professionals, represents the perfect fusion of craftsmanship and technology. Every STAG ICONIC product is designed, tested, and manufactured in India, ensuring unparalleled quality and performance. Trusted by global athletes and federations, we are proud to represent India on the world stage, providing solutions tailored to diverse market needs.

Innovation and Global Impact
STAG ICONIC combines cutting-edge innovation with a global vision to revolutionize sports equipment. From pioneering India’s first roll-out table in 1982 to collaborating with champions like Peter Karlsson, we consistently push technological boundaries to craft products that excel in performance and durability. Our global milestones, including delivering 30,000 outdoor tables to the USA in a single year and supplying 8,000 tables annually to UK schools for over two decades, highlight our commitment to excellence. With a presence in 195 countries, we empower athletes worldwide and elevate the standards of sports through innovation and impact.
Our Wide Range of Products

Sustainability in Every Step
Sustainability is deeply embedded in STAG ICONIC’s ethos. Our operations are designed to minimize environmental impact by prioritizing eco-friendly practices at every step. We use non-toxic, lead-free, and phthalate-free materials while sourcing wood from Forest Stewardship Council (FSC) certified forests. With products engineered for longevity and spare parts available for up to 15 years, we are committed to reducing waste and promoting responsible consumption. Adherence to REACH standards and ISO certifications reflects our dedication to creating a cleaner and more sustainable future.


Partner with STAG ICONIC
Partnership is at the core of STAG ICONIC’s mission to revolutionize the sports industry. By collaborating with us, partners gain access to a legacy of innovation, trust, and excellence. Through co-branded initiatives, we deliver exclusive product launches and create collaborative campaigns that amplify visibility and engagement. Grassroots programs, designed to nurture future champions, provide world-class training and facilities. Our digital integration efforts include social media collaborations and impactful content that connect with global audiences. Together, we aim to inspire communities, empower athletes, and create transformative opportunities for the future of sports.